AC Milan are looking to get back into the UEFA Champions League this season after a long spell out by finishing in the top four of Serie A or by winning the UEFA Europa League. Here is a breakdown of the potential financial benefits of the league route:
MilanNews.it are reporting that Milan would bag in excess of 30 million euros if they manage to qualify for the Champions League either by finishing in the top four places of the Serie A. The 30 million is the minimum as the final position be it 1st, 2nd, 3rd or 4th will add a difference. It will be a 5 million between 2nd and 4th. There is also the consideration of the ten year ranking of the club. An additional boost will be the potential return of fans to the stadiums which could generate millions in ticket fees for the club. Thereafter we can consider larger sponsorships of a higher quality given the increased brand exposure in the biggest club competition in the world.
MilanNews.it previously provided a breakdown of the revenues off the bat as follows: €15 million participation bonus, €15 million share by ranking and a €10-€2.5 million share of the market pool for Serie A depending on the final position in the table. In 2019/20 season, the shares were as follows: 1st - €10m, 2nd - €7.5m, 3rd - €5m and 4th - €2.5m. Additionally Milan would get results based bonuses depending on the depth of their potential run in the competition.