AC Milan via their website are reporting that the club has signed a partnership agreement with supermarket chain Gruppo CRAI. This marks another major partnership deal closed by Ivan Gazidis, Casper Stlysvig and Co. The addition of a number of key sponsors as well as the renewal of existing ones has been very impressive and will be key to Milan increasing their revenues.
The announcement notes that AC Milan academies and footbal schools as well as local organisation linked to Milan will receive bespoke offers thanks to the widespread presence of CRAI and Risparmio Casa.
Casper Stylsvig, Chief Revenue Officer AC Milan commented: “I am delighted to welcome Gruppo CRAI/Risparmio Casa to our family of partners at AC Milan. This strategic partnership will deliver on the Club’s business objectives, leveraging the power of our brand at a national level and offering the unique opportunity to engage the customers of the Distribution Grioup with unique and money can’t buy experiences.”